I'm all about building, creating, and growing.
I love using technology to solve customer problems, and I excel at the execution of big ideas.
I have enjoyed many senior positions throughout my career in ecommerce operations, project management, business development, customer service, and digital marketing across a variety of industries, all of which have helped me become the professional I am today.
Ecommerce & Retail Ops
Large Format Design
Website Design & Development
Over 10 years of 5-Star Shopify Expertise
I've been working with Shopify since 2009, and listed as a Shopify Expert since 2014, operating as Rocksteady Shops. With over 10 years of helping small businesses succeed in online retail, we can help you get your store up and running, or help you take your existing store to the next level.
I've worked with over 60 clients across 5 countries since 2006.
Primarily serving Cambridge, Kitchener, Waterloo, Hamilton, Oakville, Mississauga, Toronto.
Also serving clients across Canada, United States, and United Kingdom.
It’s such a pleasure working with Lenna. She’s talented and knowledgeable but always willing and eager to find new solutions to any challenges. An adept multi-tasker, she can transition effortlessly from designing web pages to creating an email newsletter or planning an event. Best of all, Lenna offers a wonderful mix of confidence, intelligence and thoughtfulness
Lenna exceeded expectations by delivering on deadline under very tight time constraints. Lenna distinguished herself by providing a project plan without being asked, having very clear processes in place, and making the process completely smooth and enjoyable. She is definitely a Shopify expert and a true freelance professional!
I've outsourced Lenna for a number of projects including print/magazine ads and online web content. Each time she has delivered every step of the way! Her professionalism, creativity, and designs have always been right on point, with minimum supervision, but superior output. You have built an excellent reputation, and I look forward to continue to work with you.
Lenna is a critical thinker, who is an asset to any team she is a part of. Strong project management skills with a focus on keeping work on time, on budget and on strategy. Lenna manages to balance process with flexibility in an ever changing environment. Any project with Lenna is in great hands!
Lenna helped me a couple years ago with some custom theme modifications on a Shopify site, so when I needed help again I didn't hesitate to reach out to her right away. She completely understands what I worry might be complicated wishes, and just makes them so. She is open and clear in communications and had no issue in also assisting me with general guidance to do my own back end tweaks & modifications to the code for future reference. I highly recommend Lenna!
Lenna has been a terrific extension of our team over the last year. I appreciate her terrific marketing experience and perspective, how she partnered with our internal stakeholders across our campaigns, and for her knack for keeping us together with focused project management.
Lenna joined our team well into an established project timeline and immediately took control of countless myriad details, marshalling us all with the cat-herding skills of a truly skilled project manager, applying effective tools over which she had evident mastery, and surfacing real issues while simultaneously recommending workable solutions. Her attention to detail, her exceptional organisational skills and her unflappability are what impressed me most. I enjoy nothing so much as working with someone who has truly mastered their space, and Lenna is one of those rare people.
Lenna is a true expert in Shopify. She was able to complete all my requests and find solutions for every wish I had for my store. She also offered great advice and training to help me make my own small changes to my site going forward and is generous in providing help whenever I need it.
Rocksteady has been and continues to be our best experience with an agency. Not only are they passionate about the work that they do but they share our enthusiasm for the potential of our business. From the start, we've felt very confident in their ability to generate creative solutions, execute on those solutions and maintain communication throughout the entire process. Additionally, they've been highly adaptable to our situation and we are eternally grateful for having such an incredible crew on our side.